Pearson

Textbook Publishers go all in with the iPad

Textbook Publishers go all in with the iPad

Suddenly, going to school seems a heck of a lot more appealing after Apple’s big announcement yesterday; Apple is going to be a whole lot more Book Friendly. The announcement brought about a new way of teaching (or reading) with the help of apps such as iBooks 2, iBooks Author and iTunes U. Apple went all in, teaming up with large publishers such as Pearson, McGraw Hill, and Houghton Mifflin... »