How Windows Phones are faring in the United States

How Windows Phones are faring in the United States

So we’ve been thinking about how well Windows Phones are actually doing in the United States, since we’ve all seen Microsoft continuing to lose it’s market share in the mobile world. While we are unable to get exact ‘sales’ figure thanks to Microsoft (and manufactures) being quite ‘hush-hush’ on the whole matter, we decided to look at customer satisfaction – because that can directly influence sales and word-of-mouth advertising.

There’s no doubt to us that despite Android and iOS being very good and not to mention popular, Windows Phone is just a better built OS which differs from anything we’ve ever seen. So how do we plan to judge customer satisfaction levels in the States? Well we’ll be looking at each of the big 4 carriers in the States – AT&T, Sprint, T-Mobile, and Verizon. We’ll be generally looking at the top 15 phones rated based on Carrier Ratings. Following that, we’ll also look at Amazon’s best rated phones (since they’re neutral and have all devices on their site). It’s worth noting that this exact test may have been done elsewhere on the net, but we have yet to see one so we’ve decided to put together a small guide, so let’s get to it!

Note: All rating’s below are out of 5

AT&T

Number of Windows Phones for Sale – 5 (Three Gen 2, Two Gen 1)

Phones in top 10 Position –  2

  • HTC Titan: 4.9 Stars (based on 93 reviews) Best Rated phone on AT&T
  • Samsung Focus S: 4.7 Stars (based on 82 reviews) 4th Best Rated phone on AT&T
Other Phones: 
  • Samsung Focus: 4.4 Stars (based on 1,403 reviews) 20th Best Rated phone on AT&T
  • Samsung Focus Flash: 4.3 Stars (based on 61 reviews) 22nd Best Rated phone on AT&T
  • HTC HD7: 4.2 Stars (based on 50 reviews) 25th Best Rated Phone on AT&T

Summary: So It seems that Windows Phones are rated extremely well on AT&T. The best Rated phones is a Windows Phone – The HTC Titan with 4.9/5 meaning that it actually has a 98% customer satisfaction rating. That’s quite an achievement, and it’s nearly mirrored by the Samsung Focus S which slides comfortably into 4th. In fact, the lowest rated Windows Phone still get’s 4.2/5, which is a 84% satisfaction rating. And they still manage to outrank the iPhone!

It’s great to see that all 5 Windows Phones are in the top 25 of AT&T, despite some of them being Gen 1 devices which were released in late 2009! Based on these results, it’s no doubt that AT&T customers believe that Windows Phones are as great to use as we do.

Total Number of Customer Ratings on AT&T for Windows Phones: 1,689 people have reviewed Windows Phone devices on AT&T

Average Customer Rating for Windows Phone (for fun): Windows Phones on AT&T average 4.5 out of 5, which ‘roughly’ translates to a 90% approval rating for the OS from Redmond, over 5 phones.

Sprint

Number of Windows Phones for Sale – 1 (One Gen 1)

Phones in top 10 Position –  1

  • HTC Arrive: 4.5 Stars (based on 302 reviews) 5th Best Rated phone on Sprint

Summary: Sprint has been absolutely pitiful with getting in Windows Phones, and on top of that showing interest on future Windows Phones. They still continue to survive on a solitary Windows Phone, the HTC Arrive which has actually been quite well received at Sprint. The HTC Arrive currently has a 4.5/5 star rating – a 90% customer Satisfaction Rating. So it astounds us how little interest Sprint have for future Windows Phones, despite the Arrive being the 5th best rated phone on their website (only 0.1 ratings behind the iPhone 4S)! Of course, it doesn’t hurt that the Arrive has a keyboard, catering to a different group of smartphone lovers, but we hope to see more on the list soon. 

Total Number of Customer Ratings on AT&T for Windows Phones: 302 people have reviewed a Windows Phone device on Sprint

Average Customer Rating for Windows Phone (for fun): Windows Phone on Sprint average 4.5 out of 5, which ‘roughly’ translates to a 90% approval rating for the OS from Redmond, over 1 phone.

T-Mobile

Number of Windows Phones for Sale – 3 (Three Gen 2) (Technically Black and White Lumia 710’s are shown as two phones)

Phones in top 10 Position –  3

  • HTC Radar: 4.8 Stars (based on 211 reviews) 2nd Best Rated phone on T-Mobile
  • Nokia Lumia 710 (Black): 4.7 Stars (based on 122 reviews) 3rd Best Rated phone on T-Mobile
  • Nokia Lumia 710 (White): 4.7 Stars (based on 11 reviews) 4th Best Rated phone on T-Mobile

Summary: T-Mobile have only just entered the the Windows Phone Market with the HTC Radar, and followed it up with the Nokia Lumia 710’s (both are gen 2 devices). And both devices are doing extremely well, we might add. Since the Lumia 710 comes in both black and white, we’ve listed it as two separate devices (not that it matters, they’ve both got the same high rating). The HTC Radar is the 2nd best rated phone on T-Mobile with a customer satisfaction level of 96%. It’s only just behind the White Galaxy S2 (which we might add only has 8 ratings, so it’s surely going to drop with more ratings).

The Lumia 710’s from Nokia are both doing extremely well, ranking 3rd and 4th on the list, and both have a 95% customer high rating, with 4.7/5. It’s clear that T-Mobile Customers also believe that Windows Phone devices are amazing. Overall, all 3 Windows Phone devices rank in the top 5!

Total Number of Customer Ratings on AT&T for Windows Phones: 344 people have reviewed Windows Phone devices on AT&T

Average Customer Rating for Windows Phone (for fun): Windows Phone on AT&T average 4.73 out of 5, which ‘roughly’ translates to a 95% approval rating for the OS from Redmond, over 3 phones.

Verizon

Number of Windows Phones for Sale – 1 (One Gen 1)

Phones in top 10 Position –  1

  • HTC Trophy: 4.5 Stars (based on 859 reviews) 7th Best Rated phone on Verizon

Summary: Verizon is yet another American Carrier which has been hesitant to adopt Windows Phones (despite once again their Windows Phone – The Trophy being highly rated). They have yet to delve into Gen 2 devices, and continue to persist with the highly rated HTC Trophy which has a rating of 4.5/5. That’s a 90% rating, proving once again that despite low sales, people actually love their Windows Phones (generally).

We might add though that unlike Sprint, Verizon are willing to look at more Windows Phones once they get LTE options (much like the latest phones have).

Total Number of Customer Ratings on AT&T for Windows Phones: 859 people have reviewed Windows Phone devices on AT&T

Average Customer Rating for Windows Phone (for fun): Windows Phones on Verizon average 4.5 out of 5, which ‘roughly’ translates to a 90% approval rating for the OS from Redmond, over 1 phone.

Amazon

Number of Windows Phones for Sale – 10 (Five Gen 1, Five Gen 2) (Only 10 are sold locally in the USA, so the other devices have been disregarded for this article)

Phones in top 10 Position –  6

  • HTC Trophy: 4.9 Stars (based on 72 reviews) Best Rated phone on Amazon
  • Samsung Focus S: 4.8 Stars (based on 63 reviews) 2nd Best Rated phone on Amazon
  • HTC Radar: 4.8 Stars (based on 17 reviews) 3rd Best Rated phone on Amazon
  • HTC Titan: 4.6 Stars (based on 98 reviews) 4th Best Rated phone on Amazon
  • Samsung Focus Flash: 4.5 Stars (based on 16 reviews) 7th Best Rated phone on Amazon
  • HTC Arrive: 4.4 Stars (based on 45 reviews) 8th Best Rated phone on Amazon
Other Phones
  • Nokia Lumia 710 (white): 5 Stars (based on 3 reviews) 22nd Best Rated phone on Amazon
  • Samsung Focus: 4.2 Stars (based on 169 reviews) 24th Best Rated phone on Amazon
  • HTC HD7: 4.4 Stars (based on 8 reviews) 30th Best Rated phone on Amazon
  • Nokia Lumia 710 (black): 4.2 Stars (based on 4 reviews) 34th Best Rated phone on Amazon

Summary: Amazon is a great go-to place to see how phones are doing, since Amazon are a big online retailer that sell phones on-contract and off-contract. Their ratings were a little jumbled up as you’ll see above, but you get the idea. The great news here, is that of the 10 Windows Phones Amazon has listed, 6 of them are actually in the top 10 best rated phones on Amazon. Furthermore, the top 4 phones across the entire Amazon listings are Windows Phones! To put that in perspective, 60% of the best rated phones on Amazon are Windows Phones. Customer Satisfaction is quite impressive for these devices, and we’re quite pleased to see this.

Interestingly enough, the best rated phone is actually a Gen 1 WP7 device, and then followed by three Gen 2 devices. We’ve also listed the other devices under ‘other phones’ of which didn’t make it into the top 10 just for fun, but it’s worth pointing out that the Lumia 710’s haven’t been rated enough to be higher on the board.

Total Number of Customer Ratings on Amazon for Windows Phones: 495 people have reviewed Windows Phone devices on Amazon.

Average Customer Rating for Windows Phone (for fun): Windows Phones on Verizon average 4.58 out of 5, which ‘roughly’ translates to a 92% approval rating for the OS from Redmond, over 10 phones.

 

So what can we see from the data we’ve collected above? Windows Phones are hot, they have a high satisfaction level, and for the most part, customers love them. Windows Phones are there in the top 10 of every carrier rating wise, and we know this is a good start. Unfortunately it doesn’t quite seem like those high ratings are translating to sales, but that need’s to be corrected by Microsoft and Manufacturers working with Carriers, and in a big way. This is the only beginning for Windows Phone 7, and we expect to see a LOT more from everyone above. A lot will also depend on how Nokia fares in the United States

Here’s to the future!


Founder and Chief Editor of Techin5, currently based in Melbourne Australia. Has always had a deep appreciation of Technology and how it helps people, which led to the birth of Techin5. You can follow me on Twitter at @jubbing and on Instagram
  • Anonymous

    Great article. Thanks.

  • http://www.techin5.com Techin5

    To see more about American Phone Updates and Models being sold, see – http://www.wpdownunder.com/?page_id=3603

  • http://techin5.com Jubbin Grewal @Techin5.com

    No worries, glad you enjoyed it!