Social Media in Asia-Pacific. It’s a Facebook World out there (Infographic)

Social Media in Asia-Pacific. It’s a Facebook World out there (Infographic)

We apologize in advance because this might just be the longest infographic in the world. Like seriously, it’s really long. But, at the same time, it’s an interesting infographic that displays the Social Media breakdown in the Asia-Pacific region from 11 countries. Now why is this important? Because the Asia-Pacific Region has a population of nearly 4 billion people (or rather nearly 60% of the World’s population). But more importantly, the region has 58% of the worlds Internet population (people who are able to or do access the internet). That’s a massive amount, mostly helped by the fact that China falls into that region.

So what do you expect to see here? Most of the Asia-Pacific Region is absolutely dominated by Facebook, and that’s despite the fact that Facebook is banned in China! We don’t know how long it took Burson-Marsteller to compile all these stats together, but they did a good job on this. What’s also important to notice is that Mobile Penetration is on the rise in the Asia-Pacific region, with most countries above the global average, with the exception of India and China who house nearly 30% of the worlds population alone. I travel to India quite often, so I’ve noticed most people are starting to get smartphones and dumb phones, and are starting to use them to their daily lives. I’d expect in a few years India to be well ahead of China on this front, and perhaps some of the other countries as well.

To save you some time, here’s a quick overview:

  • Social Media in Australia, India, Indonesia, Malaysia, Philippines, Singapore and Thailand is utterly dominated by Facebook. It’s everyone’s preferred method of Social Media, and I expect Facebook to start rising even higher in their neighbouring countries.
  • Interestingly, only China and Japan are influenced more by mainstream media outside of social networks. China we understand, but Japan is interesting since they don’t have any restrictions of any sort on the websites they can visit.
Nevertheless, it’s an interesting read, and we urge you all to have a scroll down the infographic.


Source: The Next Web

Founder and Chief Editor of Techin5, currently based in Melbourne Australia. Has always had a deep appreciation of Technology and how it helps people, which led to the birth of Techin5. You can follow me on Twitter at @jubbing and on Instagram